Eurofins Digital Testing Acquires U.S. Based My Eye Media
Eurofins Digital Testing, a global leader in end-to-end quality assurance (QA) and testing services, today announced that it has acquired My Eye Media to strengthen its ability to help serve multiplatform TV and video service providers, including studios, programmers, broadcasters, OTT providers and operators globally. Financial terms were not disclosed.
Eurofins Digital Testing is a leader in end-to-end Quality Assurance (QA), providing test tools, test services and training to validate digital media services, devices and content for service providers worldwide. It is part of the larger Eurofins Group, a leading provider of multi-industry analytical services, with an international network of 375 laboratories across 41 countries, over 30,000 staff members, and sales of over €2.54 billion (approx. $2.98 billion) in 2016.
My Eye Media is a leader in quality assurance, technical analysis and testing of digital content for the motion picture industry and is a Netflix preferred vendor. The companies have already started collaborating on the integration of My Eye Media’s digital Storefront Testing and Online Retail Monitoring (STORM) platform with Eurofins Digital Testing’s suite of products and services aimed at ensuring quality-of-service for service providers.
As part of the acquisition, Eurofins Digital Testing gains its first major foothold in the U.S. with offices in Burbank, California and New York, as well as additional locations in Warsaw and Tokyo. Similarly, My Eye Media is now better positioned to continue its global expansion of localized content testing services under the Eurofins Digital Testing umbrella. The company is retaining My Eye Media’s team of approximately 80 people, and Michael Kadenacy, CEO and Founder of MyEyeMedia, will remain with the company as President, reporting to Johan Craeybeckx, Business Line Director, Eurofins Digital Testing International.
“My Eye Media is a pioneer in addressing the technical intricacies required for testing digital motion picture content,” said Johan Craeybeckx, Business Line Director, Eurofins Digital Testing International. “With this acquisition, we will collaborate with My Eye Media to expand our capabilities to meet the evolving needs of studios, OTT providers, cable and satellite operators, and content owners around the world. Michael and his team have built a remarkable company, and we look forward to extending their capabilities.”
“We are extremely excited to join Eurofins Digital Testing, as we continue to build best-in-class services to support our clients’ global content testing requirements,” said Michael Kadenacy, President of My Eye Media. “The combined strengths of both organisations will enable media and entertainment companies to ensure quality experiences across an ever-expanding number of screens and devices, and we look forward to a bright future together.”
Eurofins Digital Testing helps TV operators worldwide to reduce development, testing and deployment cycles to accelerate service delivery, and support a more continuous delivery environment. Through its suite of automated test tools, professional testing support services, staffing of onsite personnel, and training, Eurofins helps to increase test coverage and consistency to provide service validation, insights into the end-user experience, and performance monitoring for quality assurance.